Overview
Boosting random posts is not advertising — it is burning money. Real results come from structured ad funnels with precise audience segmentation, thumb-stopping creative, and rigorous A/B testing. Our paid media team manages campaigns across Meta (Instagram & Facebook), Google Search & Display, and YouTube — always optimising toward Cost Per Lead (CPL), not vanity metrics like reach or impressions.
We understand the Indian advertising landscape: the right bidding strategies for Tier 1 vs Tier 2 cities, optimal creative formats for India's WhatsApp-first audience, and the festival season calendar that drives demand spikes. Every rupee of your ad budget is tracked and accountable with transparent monthly reporting.
Core Benefits
Hyper-Local Targeting
Pinpoint ads to specific pin codes, neighbourhoods, or a radius around your business — reaching only customers who can actually use your service.
Full-Funnel Strategy
Awareness → Interest → Conversion — we run campaigns at each stage of the buying journey, not just bottom-of-funnel.
Systematic A/B Testing
Test 4–6 ad variations simultaneously to find your highest-converting creative before scaling budget.
CPL Optimisation
Every campaign is optimised toward Cost Per Lead — we cut what doesn't work and scale what does, weekly.
WhatsApp Lead Generation
Click-to-WhatsApp ads that send leads directly into your WhatsApp — no landing page friction, higher conversion rate.
Transparent ROAS Reporting
Fortnightly reports with exact spend, leads generated, CPL, and ROI — no fluff, no jargon.
What’s Included
How It Works
Account Audit
We audit your existing ad accounts (if any), pixel setup, audience health, and past campaign performance to identify wasted spend.
Strategy & Setup
We define campaign objectives, audience segments, budgets, and bidding strategy. Creative briefs are written for the design team.
Creative Production
Ad graphics and copy are produced in multiple variations. You review and approve before launch.
Launch & Monitor
Campaigns go live. We monitor performance daily during the first 2 weeks, making micro-adjustments to pacing, bids, and placements.
Optimise & Scale
Winning ads are scaled; underperformers are paused. Monthly strategy reviews align campaigns to seasonal demand.
Typical Client Results
Who Is This For?
This service is designed specifically for Indian service-based businesses. It works best for:
Frequently Asked Questions
We recommend a minimum ad spend of ₹15,000/month to generate enough data for meaningful optimisation. Our management fee is separate. Businesses with larger average ticket sizes (₹20,000+) can start lower.
Most clients receive their first leads within 48–72 hours of campaign launch. Meaningful volume and CPL stabilisation typically takes 3–4 weeks as the algorithm learns your audience.
Yes, fully. Our team creates 4–6 ad creative variations (graphics + copy) per month. For video ads, we can repurpose existing footage or script short-form video content.
Yes. We create ads in English, Hindi, and Marathi (or any regional language) depending on your target audience.
We charge a flat monthly management fee (not a % of ad spend). This prevents the conflict of interest where an agency benefits from you overspending on ads.
Yes, always. You own the ad account, the pixel data, and all creative assets. We are managers on your account — you retain full ownership.
Get qualified leads flowing in 48 hours.
Talk to our experts and get a customised growth plan for your business.